|
The
Portland Testing Center is located in the Clackamas Town Center. This
185-store center, the busiest in Oregon, is anchored
by Nordstrom, Sears, JCPenny and Macy's.
Just 9 miles southeast of center city and 12 miles
from the Portland Airport, it draws respondents from
all of Oregon (5% Black, 12% Asian and 8% Hispanic).
The CPResearch Testing Center is at the west end of the
mall on the first level near JCPenny.
In addition to
face-to-face studies, all types of fieldwork
are also handled from this facility -- WATS and local
telephone, pre-recruit, in-store, executive,
door-to-door interviews, audits and mystery shops --
all completed on laptops or PCs or with traditional
paper and pencil.
This
Testing Center features:
-
8 Flexible interviewing booths with portable CRT
stations
-
5 Multimedia networked PCs for internet
interviewing
-
Private video room
-
Simulated store area
-
3 Large display areas
-
Test kitchen
-
6 Central telephone lines covering the Portland
SMSA toll free
-
6 WATS lines with 4+ CRT stations covering the
state and nationy
|
